About
Longbin Li, founder of Grafiky Things, is a Korean-Chinese designer and creative director based in London, with a 12-year track record in branding and advertising. Specialising in motion and 3D design, he blends strategic thinking with creative solutions to produce compelling visual narratives and diverse communication options for clients.
Always at innovation's edge, Longbin incorporates the latest design and art trends, making each project contemporary and forward-looking. His commitment to learning and adaptation is key to his ethos, focusing on pushing design boundaries.
Working with clients from global brands to independent ventures, Longbin applies a comprehensive approach to each project. His goal is to grafiky things that captivate and instigate meaningful change, whether in branding systems, digital experiences, or integrated campaigns.
Longbin Li, founder of Grafiky Things, is a Korean-Chinese designer and creative director based in London, with a 12-year track record in branding and advertising. Specialising in motion and 3D design, he blends strategic thinking with creative solutions to produce compelling visual narratives and diverse communication options for clients.
Always at innovation's edge, Longbin incorporates the latest design and art trends, making each project contemporary and forward-looking. His commitment to learning and adaptation is key to his ethos, focusing on pushing design boundaries.
Working with clients from global brands to independent ventures, Longbin applies a comprehensive approach to each project. His goal is to grafiky things that captivate and instigate meaningful change, whether in branding systems, digital experiences, or integrated campaigns.
Selected Clients
Estee Lauder
ABSOLUT
Budweiser
Dr.Jart+
Unicef
UGG
Tencent Video
TikTok
Havana Club
Chivas Regal
Future Farm
ASDA
The Glenlivet
Carolina Herrera
TISSOT
Estee Lauder
ABSOLUT
Budweiser
Dr.Jart+
Unicef
UGG
Tencent Video
TikTok
Havana Club
Chivas Regal
Future Farm
ASDA
The Glenlivet
Carolina Herrera
TISSOT
Services
Brand Identity
Strategy
Motion Graphics
3DArt
Direction
Illustration
Advertising
Editorial Design
Naming
Brand Identity
Strategy
Motion Graphics
3DArt
Direction
Illustration
Advertising
Editorial Design
Naming
Awards & Features
DEMO Festival 2022
Campaign Awards
British Arrows | Silver
Awwwards Site of the Day
The Drum Awards for the Digital Industries 2021(Consumer Products or Services)
The Drum Awards Design 2021( Self-promotion Design)
The Drum Awards Design 2021(Impero Web Design)
CSS Design Awards SOTD 2021
Fedrigoni 365
Blank Poster
Yayoi Kusama X
The Drum Content Awards 2018