OVSOV
Absorb the Real You
2020
Absorb the Real You
2020
Brand Identity
Naming
Packaging
Art Direction
Motion Design
Photography
Naming
Packaging
Art Direction
Motion Design
Photography
Creative Director Daniel Kim, Longbin Li
Brand Strategist Longbin Li, Sonya Park
Brand Designer Longbin Li, Eunhee Kim
The OVSOV branding elevates feminine are to symbolise balanced beauty, blending seamlessly with everyday routines. With a focus on sustainable and authentic beauty, our approach prioritises inner satisfaction over mere visual appeal. the brand's aesthetic features a harmonious mix of serif and sand serif within layouts that reflect the structure of poetry, aiming to strike a chord with consumers on a profound level. This visual language is crafted to celebrate the genuine beauty and tranquility of self-care, positioning OVSOV as an integral part of the holistic wellness journey.
